About Kris Reid Hospitality Tourism Consulting
Our Philosophy
Rooted in Atlantic Canadian hospitality and built on experience, we believe hospitality is a craft — shaped by pride, hard work, and taking exceptional care of people. Our focus is helping great operators become even better.
Our Mission
Our mission is to help hospitality and tourism businesses unlock their full potential through practical, experience-driven guidance.
We work closely with owners and operators to identify overlooked opportunities, refine operations, and implement small, strategic changes that create meaningful and lasting results.
Rather than simply offering advice, we provide clear, actionable blueprints that help businesses increase revenue, improve guest experience, and build stronger, more sustainable operations.
Our Team
More than a Team, we are a family and our family consists of experienced professional consultants with diverse backgrounds across various industries. We combine our expertise to deliver innovative solutions to our clients. Our team brings together more than 50 years of combined hospitality experience, supporting hotels, restaurants, tour operators, excursion and guiding companies, tourism experience providers, and a wide range of service-based businesses. We understand the day-to-day realities of the industry because we have lived them ourselves — managing teams, serving guests, solving problems, and building operations that need to perform every single day.
Our Approach
Our approach begins by understanding your operation from the inside out. We take a practical, collaborative approach, working closely with owners, operators, and management teams to observe operations, identify opportunities, and uncover the small details that can make a meaningful difference to both guest satisfaction and financial performance.
No generic advice here. We focus on real-world solutions that fit the realities of your business. This may include operational audits, mystery guest evaluations, reputation and review management strategies, service flow improvements, and identifying opportunities to increase revenue while strengthening the guest experience.
Most importantly, we believe in working with operators, not simply advising them. By collaborating with your team and understanding the unique challenges of your business, we help develop practical strategies that are clear, sustainable, and achievable.
Our goal is simple: to help hospitality businesses operate more efficiently, deliver exceptional guest experiences, and grow with confidence.
Great hospitality isn’t accidental. It’s the result of thoughtful systems, strong teams, and a clear commitment to the guest experience.